Hunter|Johnsen is excited to announce that LifeStream Blood Bank has won four awards in the 2021 Healthcare Advertising Awards for the “If not us, who? If not now, when?”campaign in the categories of (a) Integrated Campaign (which includes digital, television, radio, and print), (b) Television PSAs (two), and (c) Print-Magazine campaign, which won Gold. With more than 4,400 entries received in this [...]
In December 2020, the Coachella Valley Economic Partnership (CVEP) announced it was providing Coachella Valley small businesses with more than $1 million in personal protective equipment (PPE). The cost-free PPE was distributed to small businesses in need all throughout the Coachella Valley. The program, called CVEP’s “Million Mask Giveaway,” was made possible by the California Governor’s Office of Emergency Services (CalOES). CVEP [...]
COVID and gray skies meant a slow start to the busiest season of the year for many Pacific Northwest tourist attractions. Spokes Bicycle Rentals approached Hunter|Johnsen, with the goal of increasing their online presence. Following a series of remote meetings to (a) identify their objectives, (b) analyze the local, soft adventure customer base, and (c) current website traffic and patterns, Hunter|Johnsen presented [...]
For the third year in a row, Hunter|Johnsen joined together with LifeStream Blood Bank to promote LifeStream’s Nine Cities Blood Drive Challenge. With the summer months in the Coachella Valley being the most challenging for the LifeStream Blood Bank to receive donations, 2020 proves to be an even greater challenge as a result of the pandemic. The campaign period was extended by [...]
The team of Hunter|Johnsen was recently honored with two Addy Awards for LifeStream Blood Bank’s “If Not Us, Who?” campaign. The awards were for the Integrated Cross-Platform Campaign that included both Digital and Print, and for the Print Campaign. The campaign, “If Not Us, Who? If Not Now, When?” encourages individuals to “Make a donation. Make a difference.” The campaign began with [...]