After the fires in Northern California in 2017, Sonoma Valley experienced a significant decline in visitors. Many were under the impression that everything had been destroyed, yet relatively few vineyards and wineries were directly affected by the fires, and there was no damage to hotels or other attractions. […]
Splash, CV Water Counts’ official spokesperson, released eight more water-saving tips in his new television public service announcements. In these two new 30-second animated videos, Splash introduces his dog, Puddles, who joins him in being water-wise. Tips include easy and simple recommendations such as turning off the water while brushing your teeth and running your washer and dishwasher only when they are [...]
The Hunter|Johnsen team has been working with CVEP since 2006. As the organization continues to grow, and play a bigger role in bringing business to Greater Palm Springs, we knew it was time to refresh the brand. With the support of the Greater Palm Springs Convention & Visitors Bureau, a research survey was conducted to those in CVEP’s target audience outside of [...]
Following a number of unexpected staff changes, Glacier Park, Inc. approached Hunter|Johnsen to assist with an immediate interim brand update. A sister company to Alaska Denali Travel and Brewster Travel Canada, Glacier Park, Inc.’s needs included communication materials for the ski resort’s lodging and restaurants. The brand had not been updated in quite some time and was in need of a simple [...]
In the Fall of 2004, we approached the Coachella Valley Economic Partnership (CVEP) to assist them with the event marketing of their annual event, featuring Economist, Dr. John Husing. The success of the Event has been overwhelming and, in the first two years, the event grew from initially attracting 30 attendees in 2005, to a half-day event with almost 800 attending in [...]